Rusty Healy offers auto, home, business and life insurance solutions. Credit: metamorworks/Shutterstock.

Trucordia, previously known as PCF Insurance Services, has acquired Rusty Healy Insurance Agency, a Mississippi, US-based insurance provider. 

Financial terms of the deal remain undisclosed.  

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Rusty Healy offers auto, home, business and life insurance solutions.  

Trucordia chief development officer Brooke K DeWyze said: “We are excited to welcome the Rusty Healy team to Trucordia. They share our dedication to client-centric service and pride themselves on establishing long-lasting relationships that lead to ongoing opportunities to help clients within their community meet their insurance needs.” 

Rusty Healy has been providing insurance coverage to the communities of Madison, Ridgeland, Canton and the Jackson metro area in Mississippi for more than 32 years.  

Trucordia’s growth strategy focuses on acquiring businesses in potential industries and markets that can enhance its client offerings. 

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Last month, Trucordia partnered with insurtech company Vertafore to optimise its operations.  

This collaboration is set to integrate Trucordia’s agencies onto a unified agency management system, offering better reporting capabilities and the ability to tap data for agency growth. 

The rebranding of PCF Insurance Services to Trucordia is said to signify the company’s commitment to trust and collaboration.  

Trucordia also revealed a new strategy based on three fundamental pillars – optimising operations through a regional management structure, establishing a unified service foundation and strengthening the network with the acquisition of high-potential businesses.