All articles by Patricia Davies
Patricia Davies
Research wire: targeting SMEs for cross-selling insurance opportunities should pay off
While many brokers focus on servicing consumers insurance needs, they could be missing a trick by not trying to persuade business owners and finance managers to come to them for their personal insurance, according to research from GlobalData.
Time for insurers to tap into market for offering wearable tech cover
Patricia Davies, head of content, general insurance, at Verdict Financial, says although wearable devices may be viewed as desired pieces of kit, Verdict Financials 2016 UK Insurance Consumer Survey reveals only 32.2% of those who own a wearable device have actually insured it. This signals a missed opportunity for insurers.