AmeriLife Group has acquired Tucson, Arizona-based Forward Strategies Insurance Brokers, which provides marketing annuities, life insurance, long-term care and hybrid products.
Financial terms of the deal were not divulged.
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Founded in 2002, the acquired company boasts of nearly two decades of experience in life and annuity products, case design, lead program creation and referral systems. It is led by Kelly Kleinsasser and Steven Finley.
AmeriLife chairman and CEO Scott Perry said: “Forward Strategies has built an operation that focuses on product innovation, technology, and investing in top agent talent. We are excited to welcome the team to the AmeriLife family.
“The business model at Forward Strategies considers the needs of agents in today’s rapidly changing insurance industry. This partnership will support AmeriLife’s goal to provide agents with the resources they need to deliver essential health and retirement planning services to Americans preparing for or living in retirement.”
Kleinsasser added: “Our primary goal at Forward Strategies has always been to make the lives of agents and advisors easier, and AmeriLife is the perfect partner to help us continue and expand this mission.”
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By GlobalDataAs part of the deal, Kleinsasser will become Forward Strategies president and Finley will head the company’s life insurance department.
Last month, AmeriLife Group snapped up The Equita Group, a life insurance marketing organisation that is formally called Equita Financial and Insurance Services.
The company also acquired Senior Healthcare Direct and JD Mellberg Financial earlier this year.
In January this year, it entered into a marketing partnership with Stephens-Matthews Marketing to expand its distribution reach in fulfilling pre-retirees and retirees requirements.
