AXA Hong Kong and Macau has teamed up with Ant Bank and AlipayHK to provide insurance products and services to AlipayHK users via Ant Bank and its Mini App within the AlipayHK App.
The partnership will combine AXA’s insurance expertise with Ant Bank and AlipayHK’s digital banking model, E-wallet X Digital Bank, to offer tech-driven embedded insurance products and services.
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The new offering will include solutions for savings, health protection and wealth accumulation.
In its first phase, AXA’s flagship life and savings products – including the FortuneXtra Savings Plan, Wealth Ultra Savings Plan, Max Wealth Insurance Plan and Max Goal Insurance Plan – will be introduced on Ant Bank and its Mini App in the AlipayHK App.
AXA also plans to gradually integrate additional insurance product categories, further strengthening the collaboration between the three parties.
AXA Greater China CEO Sally Wan said: “We are honoured to become a strategic partner of Ant Bank and AlipayHK, leveraging synergies to create new opportunities and achieve multiple benefits for all parties.
“We look forward to further deepening the integration of our services with Ant Bank and AlipayHK, strengthening the insurance ecosystem, and jointly expanding our long-term business and customer network.”
Ant Bank, a subsidiary of Ant International, provides financial services including funds, wealth management and insurance.
Ant Bank Hong Kong chief executive Yvonne Leung stated: “This collaboration builds on our successful partnership with AlipayHK in areas such as payments, interest-earning balances, Buy Now Pay Later and funds, among others, while further integrating AXA’s insurance services into the digital ecosystem.”
AlipayHK is a ‘Super App’ used by Hong Kong residents and powered by Alipay+ Wallet Tech.
It introduced services such as Ant Bank PayLater and eM+, a savings and investment product developed with Ant Bank.
Last month, AXA XL partnered with Darkweb IQ to improve cybersecurity measures for its cyber insurance clients by offering “preferential pricing” on the latter’s services.
