Generali Switzerland has formed a strategic partnership with Indian IT major Tata Consultancy Services (TCS) to drive the ongoing digital transformation of its business model.

Under the agreement, TCS designed and supported the creation of MyGenerali digital customer portal and app, which is available on iOS, Android and through a dedicated website.

TCS claims that new platforms will improve the insurer’s customer engagement by easing on-boarding and login process for all existing retail customers.

The app will enable Generali clients to view all their insurance policies, premiums and payments at one place. They also view claim notifications and request quotations for new policies through the app.

Generali Switzerland COO Frick said: “TCS has proven to be a strong, competent and innovative strategic partner with a deep understanding of the insurance business in general and Generali in particular. At the same time TCS brought in the agile way of development, and I would like to thank the TCS team for the good collaboration in helping Generali achieving this important milestone and helping us shaping the future in the insurance business.”

TCS Switzerland country manager Heinz Gehri added: “The insurance industry is currently going through one of the most exciting transformations in recent times. As the momentum of the Fourth Industrial Revolution continues across the financial services world, digital technology is playing a vital role in shaping how businesses operate and serve their customers.

“Adopting a Business 4.0 mindset is vital when re-imagining your operating model or product offering, so we’re delighted to have supported our long-time partner Generali in developing an innovative, industry-leading customer portal that is going to further improve the experience of Generali’s customers, and will give the company an edge in the highly competitive industry.”