iPipeline has announced its partnership with dacadoo in the form of a health engagement app.

The firms hope to deliver wellbeing propositions to the EMEA market.

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dacadoo has developed a digital health engagement platform for life insurers. it provides a Health Score based on tracking movement, nutrition, sleep, and stress factors to aid users in managing their health. Therefore, dacadoo’s risk models can be used as a proxy for underwriting and simplifying protection sales.

iPipeline’s SSG digital platform is end-to-end and supports customers through producing quotations, completing applications, and underwriting. In addition, it helps with servicing, claims, and ongoing agency management.

According to the firms, combining these solutions in an health engagement app will:

  • Utilise the client’s overall Health Score, as well as information gained through the SSG underwriting engine, to offer an appropriate premium, and
  • Encourage the design of wellbeing propositions using a combination of the SSG digital product engine, dacadoo’s digital health engagement app data, and providers’ underwriting philosophies.

Ian Teague, UK Group Managing Director at iPipeline commented: “Joining forces with dacadoo allows us to enhance our proposition and complements our focus to grow the protection market. The additional client behavioural data further supports underwriting proxies, avoiding the need to answer unnecessary underwriting questions. With clients being able to directly track their overall Health Score and view how it positively or adversely contributes to their premiums, whether new business or reviewable policies, client engagement levels improve.”

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Peter Ohnemus, CEO, dacadoo, added: “dacadoo is very excited to be partnering with iPipeline to further differentiate the end-to-end digital experience for iPipeline’s Insurance customers. Adding end-user engagement and real-time risk scoring to the SSG platform will provide significant value and product differentiation that insurers have been looking for in today’s digital Life & Health Insurance world.”

iPipeline recorded a record quarter in Q4 2018. In addition, it won an award at the Life Insurance Innovation Awards 2018 for its back office.

dacadoo previously partnered with Hannover Re with its health engagement app. Together, they are offering insurers a combination of Hannover Re’s automated underwriting system and dacadoo’s digital health engagement platform in Europe and Asia.