WTW has team in 140 countries. Credit: Daniel J Macy / Shutterstock.

Advisory, broking and solutions company Willis Towers Watson (WTW) has expanded into Saudi Arabia (KSA) by securing an insurance broker licence.

The company has appointed Talal Omar Bahafi as the new head of insurance broking for WTW Saudi Arabia.

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Bahafi said: “I am delighted to be joining and leading WTW in the Kingdom at such an exciting time as it moves towards achieving its Vision 2030 goals and objectives. I look forward to driving growth, supporting our clients, and contributing to the development of innovative solutions that align with the Vision 2030 objectives.

“Together, we will continue to deliver exceptional value to our clients and build upon WTW’s reputation for excellence.”

Bahaf will be based in Saudi Arabia and bring experience from his role as CEO at Chubb Arabia, where he drove a “performance-oriented culture” and led strategic growth across the region.

Before his tenure at Chubb, Bahafi also contributed to Marsh McLennan, where he played a crucial role in formulating and executing the overall market strategy for Saudi Arabia.

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His expertise in driving strategic development and his understanding of the Middle Eastern insurance market are expected to be beneficial to WTW’s expansion efforts, according to WTW.

WTW International head Pamela Thomson-Hall said: “Securing our insurance broker licence for the Kingdom of Saudi Arabia further strengthens our leading global network. We are delighted to have Talal on board to drive growth opportunities in this exciting market.

“Today’s announcement is a continuation of our growth strategy to bring global insights to clients around the world through our teams of deep specialists.”

This month, WTW announced plans to strengthen its CRB business in the Philippines, with Gerald M Dolina set to become head of the Philippines and CRB Philippines on 2 January 2025.

WTW operates globally, providing data-driven solutions in people, risk and capital. With a team in 140 countries, WTW claims to help clients strengthen strategy, engage workforces, and optimise performance.