The technologies optimizing value in insurance
With the insurance industry under pressure to improve efficiencies amid a changing financial landscape, many companies are achieving value through…
Partner Content
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ESG in insurance: Why smart data management is vital
ESG is commonly associated with the environmental profile of a business, but the other aspects – social and governance should…
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Ways to grow your personal brand
What is a brand? A simple question, but one that strikes fear into the hearts of many senior marketers. Why?…
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How lenders can overcome the challenge of writing unprofitable loans
Profitability is fundamental for the long-term viability of consumer loans. Amid the global instability in financial markets and the aftermath…
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How global brands are perceived by top business leaders
How do top business decision makers regard the brands shaping the world’s biggest industries? GlobalData is conducting a comprehensive survey…
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How the life sciences sector can defend against the top five data protection challenges
Building cyber resilience is a key priority for most industries and the life sciences sector is no different. It deals…
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No more cookies: How healthcare companies can gain trust for data consent
Data is a valuable commodity in an age of data-driven marketing, but considerable care must be taken when collecting sensitive…
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Seller enablement in financial services: Ten reasons why it’s essential for B2B sales success
Are you tired of continually pushing the proverbial rock up the hill and becoming frustrated that your sellers are not…
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The impact of AI and ChatGPT on health data
In the healthcare industry, AI is unlocking new possibilities and solving grand healthcare challenges by improving care outcomes, life science…
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Marketing pain management: targeting for success
How about Airbnb’s 2017 email campaign during Hurricane Harvey, which offered water-themed vacation homes alongside the promise that one could…